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How much should you spend on you Digital Strategy


Determining how much to spend on a digital strategy can be a challenging task for many businesses. It’s important to strike a balance between investing enough to achieve your goals, while still being mindful of your budget. In Mauritius, the amount that businesses should spend on their digital strategy will depend on several factors, including their goals, target audience, and industry. Here are some key considerations to keep in mind when determining your digital strategy budget:

The first step in determining your digital strategy budget is to identify your goals.Are you seeking to boom internet site traffic, generate leads, or increase sales? Each of these goals will require different tactics and resources. If you’re looking to increase website traffic, for example, you may need to invest in search engine optimization (SEO) or pay-per-click (PPC) advertising. 

On the other hand, if you’re looking to generate leads, you may need to invest in content marketing or email marketing. Once you’ve identified your goals, you can determine which tactics will be most effective and allocate your budget accordingly.


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